Nautica is an American apparel and furnishings label founded by designer David Chu in 1983. Evolving from a menswear collection to include women’s wear, children’s clothing, accessories, home goods and furniture, the brand has grown into an American lifestyle brand.
Nautica took its name from the Latin word Nauticus, which means “ship.” The company’s distinct logo includes a billowing spinnaker, a type of lightweight sail designed specifically for sailing off the wind from a reaching course to a downwind.
Nautica partners with Coty to offer fragrances for men and women. The first fragrance, Nautica cologne for men, was launched in 1992. Many of the fragrances are blue in color (or in packaging), adorned with the spinnaker logo, and feature an aquatic-themed name and aroma.