Ralph Lauren is an American fashion designer known for his popular Polo line and other lines of clothing, accessories and home decor. Founded in 1967 and initially offering a line of men’s ties, the company grew quickly in a short time and had its own boutique within department store Bloomingdale’s by 1969, and its own stand-alone store in Beverly Hills by 1971. The Ralph Lauren brand has expanded from Polo to include Purple Label, Black Label, Blue Label, Polo Ralph Lauren, Polo Denim, Polo Golf, Ralph by Ralph Lauren, Rugby Ralph Lauren and the women’s lines Collection, Black Label, Blue Label, Lauren by Ralph Lauren, Ralph Lauren Golf , and Lauren Jeans Co.
Ralph Lauren Polo partnered with L’oreal to introduce fragrances, beginning with iconic men’s scent Polo and classic women’s fragrance Lauren in 1978. The next two scents in the line, Chaps for Men and Tuxedo for Women, both introduced in 1979, also became beloved classics.
The company continues to produce popular fragrances for men and women, from the iconic 1990s Safari perfumes for men and women through newer offerings under its other labels.